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January 25, 2013 | 2:19am ET
Brad Richards enters the world of fashion
TheFourthPeriod.com

One hundred and 13 days. That's a long time for an NHL player to be without the NHL.

While some played in other leagues, whether overseas or in the minors, others took a vacation from the hockey world.

Of those vacations, Brad Richards' is one of the most interesting.

Richards, the Rangers' top-line center, spent much of his time doing charity work, so much so that Bleacher Report named him "MVP of the lockout." However, the star forward also opted to spend his time making a mark in fashion.

During the lockout, Richards signed a two-year endorsement deal, officially becoming the face of UNTUCKit, a US-based menswear line. UNTUCKit focuses on designing shirts that both fit right and look good -- if you didn't already guess -- untucked.

"A friend brought me the opportunity. I learned about the company and about Chris [Riccobono, CEO and founder of UNTUCKit] -- he's a wine lover and an athlete, like me -- and just thought it was a good fit," Richards told Esquire in a Q&A. "I really like the shirts and what the company was founded on, and knew it would be a great partnership."

In the Q&A, Richards also noted his other designer favorites -- Rag & Bone, Calvin Klein and John Varvatos.

While fashionable, Richards was not considered the "Most Stylish Athlete" at 2012's New York Style Awards -- that honor went to teammate and Rangers' goaltender Henrik Lundqvist.

The Rangers are known for being among the more fashion forward teams in the league, perhaps even in professional sports. Rangers players have frequented Fashion Week, participated in New York's Fashion's Night Out, and most recently, appeared in a 10-page spread in the November issue of Esquire Magazine.

With the lockout over, the Rangers are back on the ice, not just as hockey stars but also as fashion icons.


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